Privacy Policy

Last updated: 27 July 2026

Active Cool Fashion Pte. Ltd. (“ActiveCool”, “we”, “us” or “our”) respects your privacy and is committed to protecting the personal data entrusted to us.

This Privacy Policy explains how we collect, use, disclose, store and protect personal data when you visit our website, contact us, request a quotation, place an order or otherwise interact with us.

1. Personal Data We Collect

Depending on how you interact with us, we may collect:

  • Your name, company name and job title;

  • Telephone number, email address and delivery or billing address;

  • Account, enquiry, quotation, order and payment information;

  • Product requirements, measurements, size information and customisation details;

  • Artwork, logos, photographs, documents and other materials you provide;

  • Communications, feedback, survey responses and customer-service records;

  • Website activity, IP address, browser type, device information and cookie identifiers; and

  • Any other information you voluntarily provide.

Please ensure that any personal data submitted to us is accurate and that you have authority to provide personal data relating to another person.

2. How We Collect Personal Data

We may collect personal data when you:

  • Submit an enquiry or quotation request;

  • Place or manage an order;

  • Create an account or subscribe to marketing communications;

  • Contact us through email, telephone, WhatsApp, social media or our website;

  • Provide artwork, measurements or delivery information;

  • Participate in a survey, promotion or event; or

  • Browse our website or interact with cookies and similar technologies.

We may also receive information from authorised representatives, business partners, logistics providers, payment providers, Shopify and other service providers supporting our operations.

3. How We Use Personal Data

We may use personal data to:

  • Respond to enquiries and prepare quotations;

  • Process, manufacture, customise and deliver orders;

  • Manage payments, invoices, returns, refunds and warranty claims;

  • Communicate about orders, samples, approvals and delivery;

  • Provide customer service and maintain business records;

  • Verify transactions and prevent fraud or misuse;

  • Improve our website, products, services and internal processes;

  • Conduct analytics and understand website performance;

  • Send marketing communications where consent has been given or where otherwise permitted by law;

  • Comply with legal, regulatory, accounting and contractual obligations; and

  • Protect our rights, property, systems, customers and employees.

We will use personal data only for purposes that a reasonable person would consider appropriate in the circumstances and as permitted by applicable law.

4. Marketing Communications

Where permitted, we may send information about our products, services, projects or promotions.

You may withdraw your consent or unsubscribe at any time by:

Withdrawal from marketing communications will not affect necessary communications relating to an existing enquiry, quotation, order or contract.

5. Cookies and Similar Technologies

Our website uses cookies and similar technologies to:

  • Operate essential website functions;

  • Remember preferences and improve user experience;

  • Understand website traffic and performance;

  • Prevent fraud and maintain security; and

  • Support analytics, personalisation and advertising where applicable.

Cookies may collect information such as your IP address, device type, browser, pages visited and interactions with our website.

You can manage cookies through your browser or the cookie-preference tools available on our website. Blocking certain cookies may affect website functionality.

6. Shopify and Other Service Providers

Our online store is hosted by Shopify. Shopify may process personal data when you visit or interact with our website, including to operate the store, provide security, process transactions, perform analytics and support other Shopify services.

You can learn more from the Shopify Consumer Privacy Policy.

We may disclose necessary personal data to service providers such as:

  • Website-hosting and technology providers;

  • Payment processors and financial institutions;

  • Delivery, freight and logistics providers;

  • Manufacturing, printing, embroidery and testing partners;

  • Marketing and analytics providers;

  • Professional advisers, insurers and auditors; and

  • Government agencies or regulators where required by law.

These parties receive only the information reasonably necessary for their respective functions.

We do not sell personal data for monetary payment. However, some disclosures for analytics or targeted advertising may be considered a “sale” or “sharing” under certain US state privacy laws. Eligible visitors may exercise their rights through our Your Privacy Choices page.

7. Overseas Transfers

Some service providers, production partners and data-storage systems may be located outside Singapore.

Where personal data is transferred overseas, we will take reasonable steps to ensure that it receives a standard of protection comparable to that required under applicable Singapore data-protection laws.

8. Data Security

We maintain reasonable administrative, physical and technical safeguards to protect personal data against unauthorised access, collection, use, disclosure, copying, modification, loss or disposal.

However, no electronic transmission or storage method is completely secure, and we cannot guarantee absolute security.

9. Data Retention

We retain personal data only for as long as reasonably necessary to fulfil the purposes for which it was collected and to meet our legal, accounting, contractual and operational requirements.

When personal data is no longer required, we will take reasonable steps to delete, anonymise or securely dispose of it.

10. Access and Correction

Subject to applicable law, you may request:

  • Access to personal data held about you; or

  • Correction of inaccurate or incomplete personal data.

We may need to verify your identity before processing a request. Where permitted by law, a reasonable administrative fee may apply to an access request, and we will inform you of the fee beforehand.

11. Withdrawal of Consent

You may withdraw your consent to our collection, use or disclosure of personal data by contacting us.

We will inform you of any likely consequences before completing the withdrawal request. Withdrawal of consent may affect our ability to provide certain products or services or complete an existing transaction.

Withdrawal does not affect personal data that we are permitted or required to retain, use or disclose under applicable law.

12. Third-Party Websites

Our website may contain links to websites operated by third parties. We do not control and are not responsible for their content, security or privacy practices.

Please review the privacy policy of any third-party website before providing personal data.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, website features, service providers or legal requirements.

The latest version will be published on this page with its updated date. Significant changes may be communicated through the website or another appropriate method.

14. Contact Us

For questions, feedback, access or correction requests, withdrawal of consent, or concerns about how we handle personal data, please contact:

Privacy Contact
Active Cool Fashion Pte. Ltd.
Block 1015 Geylang East Avenue 3
#03-125 Singapore 389730
Email: admin@activecoolfashion.com.sg
Telephone: +65 6338 6691

Please include sufficient details for us to identify and respond to your request.